Bad Homburg is the main town of the Hochtaunuskreis, Hesse, Germany, on the southern slope of the Taunus, bordering among others Frankfurt and Oberursel. The town's formal name is Bad Homburg vor der Höhe (translated as Bad Homburg at the foot of the hills), abbreviated as Bad Homburg v.d.H. Elevation: 130 to 250 m in the town (128 to 683 m in the whole area); Position: 50° 13’ 45” N, 8° 36’ 43” E; Population: 52000. The town is best known for its medically used mineral waters and spa (hence the prefix Bad, "bath"), and for its casino. Today, Bad Homburg is again one of the wealthiest towns in Germany, in part thanks to its vicinity near Frankfurt, as many of the directors and employees of the Frankfurt banks live in Bad Homburg. (The Hochtaunuskreis and the Landkreis Starnberg regularly compete for the "title" of the wealthiest district in Germany.) As of 2004, the town's marketing slogan was: Champagnerluft und Tradition (Champagne air and tradition).